Professional Resume Writer in Calgary – Branding Statements

Professional Resume Writer in Calgary – Branding Statements

One of the my favorite recent trends in resume writing is the use of branding statements.  A strong branding statement can truly make your resume a marketing tool, and will really set your resume apart from other candidates.

A branding statement in a resume tells the employer exactly what it is you have to offer.  Branding statements will vary greatly depending on your job and industry, but the common thread is they showcase what you bring to the table.

Usually, branding statements are written at the top of your resume, beneath your contact information.  It’s best to highlight one or two key skills that you possess, and can be written in a sentence or even as a list of terms.  It’s best to keep your branding statement to one or two lines, and it must be easy to read and understand.

By removing the traditional “career objective” from your resume and replacing it with a creative and powerful branding statement, you will transform your resume and improve your chances of securing an interview.  Instead of telling employers what you want, you are explaining what it is you have to offer.